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LINE Rich Menu Design Brief

T.N.T Official LINE Rich Menu

JP / EN bilingual · 2026-05-05 · REXLI
Requested delivery date / 納品希望日May 7, 2026 / 2026年5月7日
Tabs / タブ
No tabs / なし
Layout / 配置
Fixed / 固定
Versions / 種類
Standard + Budokan / 通常版 + 武道館ver

1. Overview / 概要

EN

Please create two rich menu design variations for the T.N.T Official LINE account: a standard always-on navigation version and a Budokan campaign version.

This is for LINE Official Account Manager. The key design constraint is limited layout freedom: use a fixed template / standard grid layout where each menu item is easy to recognize and tap on a smartphone.

The menu should work as a permanent navigation hub for fans, with the top banner changing by version.

  • Lead fans to the official T.N.T site in the standard version
  • Lead fans to Budokan concert information in the Budokan version
  • Encourage fan club membership
  • Drive traffic to latest news, online shop, and member SNS links

JP

T.N.T公式LINE用のリッチメニューデザイン指示書です。

今回は、常設用の通常版と、日本武道館公演用の武道館verの2種類を制作します。

今回はLINE Official Account Manager用のリッチメニューで、ファン向けの常設ナビゲーションとして機能することを想定しています。

通常版はA1+A2をT.N.T公式/FCサイト導線にし、武道館verはA1+A2を武道館特設サイト導線にします。下段は共通で、最新情報・オンラインショップ・メンバー・ファンクラブ(入会/マイページ)を配置します。

2. Environment / 使用環境

Item / 項目Requirement / 要件
Tabs
No tabs
Layout freedom
Limited: fixed template / standard grid layout
Menu type
Large rich menu
Required canvas size
2500 x 1686 px
File type
JPEG
Variations
2 versions: Standard / Budokan
Main use case
Fan navigation / official site / FC conversion / EC traffic / campaign traffic
Target audience
T.N.T fans, Tegoshi existing fans, live attendees, SNS inflow users

3. Menu Goal / 目的

4. Structure / 構成

Standard version / 通常版
T.N.T Official
LINE chat area preview
Menu
Budokan version / 武道館ver
T.N.T Official
LINE chat area preview
Menu

Visual layout / 配置イメージ

Use the same fixed 3-column x 2-row LINE Official Account layout for both versions. A1+A2 is one wide banner area, A3 is Latest News, and the bottom row is Members / Online Shop / Fan Club.

Standard version / 通常版

Area ID Label Priority
A1+A2
T.N.T Official
High
A3
Latest News
Medium
B1
Members
Medium
B2
Online Shop
Medium
B3
Fan Club / Join / My Page
High

Budokan version / 武道館ver

Area ID Label Priority
A1+A2
Budokan campaign banner
High
A3
Latest News
Medium
B1
Members
Medium
B2
Online Shop
Medium
B3
Fan Club / Join / My Page
High

Destination URLs / 遷移先URL

Role / 役割URL
Official fan club / official site
https://tnt-official.com/
My Page
https://tnt-official.com/1/mypage/
Latest News
https://tnt-official.com/news/1/
Budokan special site
https://tnt-official.com/feature/supernova-nippon-budokan-2027
Online Shop
https://tnt-officialshop.com/
Member SNS
Lit.link page to be prepared

6. Creative Direction / デザイン方針

EN

Create a bold, energetic, live-band style rich menu. The design should feel official, modern, and exciting, not overly cute or casual.

The standard version should feel like a polished official navigation hub. The Budokan version should feel more campaign-driven and connected to the scale of the Nippon Budokan announcement.

Prioritize strong contrast, readable Japanese text, and a clear navigation structure.

JP

バンド公式らしい、熱量・ライブ感・スケール感のあるデザインにしてください。可愛すぎる方向やカジュアルすぎる方向ではなく、公式感と高揚感を両立させます。

通常版は、T.N.T公式/FCサイトへ自然に誘導する常設ナビゲーションとして見せます。武道館verは、A1+A2を「武道館ライブの横長バナー枠」として最も目立つ構成にします。

Tone keywords / トーンキーワード

Live energy Official Bold Premium Dramatic Band identity High contrast

8. Materials / 素材

Use the following assets from the previous banner brief.

Asset / 素材Usage / 用途Link / リンク
Main visual — Budokan artist photo
Use this as the primary visual source for the A1+A2 Budokan live banner. Please also use the attached Budokan live image in this request as a composition and typography reference.
Open in Dropbox →
T.N.T Logo AI file
Official T.N.T logo. Use it clearly and do not distort it.
Open in Dropbox →
Fan Club Logo
Fan club logo data. Use this only if the design needs a separate fan club identity mark.
Open in Dropbox →
General asset folder
All general assets such as photos and videos. Use only if additional visuals are needed.
Open in Dropbox →

9. Production Notes / 制作注意